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As an entrepreneur Christer Söderberg has developed an intimate relationship with the multiple aspects and interdependency of international business. Christer started and managed a NGO coordinating humanitarian aid during the war in Bosnia, managed a telecom product design company based in Hong Kong and as Director of a Swedish multinational in Brazil, established the industrial products company in six South American countries. Christer has lived in nine countries and speaks the languages of seven. During the siege of Sarajevo, he lived 100 meters from the front line (realizing he was also the enemy). He has seen street urchins smile in the midst of poverty and experienced first hand the differences in culture and working conditions on four continents. After returning from Brazil in 2002 Christer started Zero Aeons AB, a Stockholm based Business Leadership and Communications consultancy. Christer also co-manages Terra Brasilis AB, founded with a Swedish partner to introduce Brazilian art, furniture, and design to Sweden and develop a business based on a triple bottom line. The Open World Foundation brings the spirit of these two businesses together, creating meeting places to inspire leadership, learning, and environmental awareness. |
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